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  • Ghana embraces All Africa Music Awards

    The All Africa Music Awards, AFRIMA, a continental showpiece to celebrate the creativity and cultural heritage of Africans in partnership with the African Union Commission, was the hero of the media and entertainment industry in Accra, Ghana when members of the International Committee of AFRIMA formally presented the awards project to the media and invited guests at a media conference held at Alisa Hotels on Friday, June 27, 2014.

    During the two-day stay in Accra, the capital of Ghana, members of the International Committee of AFRIMA including Executive Producer/CEO AFRIMA, Mr. Mike Dada; AFRIMA Regional Director, West Africa Mr. Don Obilor; AFRIMA Director, Brand Communications and Sponsorships, Ms. Matlou Tsotetsi and AFRIMA Country Director, Ghana, Mr. Francis Doku also hosted to interviews with media personalities and radio presenters.

    At the conference, Mr. Francis Doku showcased AFRIMA’s distinctive lead by discussing various elements of the awards project such as “The Africa Music Summit” to be held in the week of the main awards ceremony under the theme “Reviving the Business of Music in Africa”. Francis Doku also explained the awards categories divided into regional and continental categories, Entry submission which is ongoing and closes on July 19, 2014 and and the College of Voters.

    “AFRIMA is a narrative of African music, culture and heritage on the global stage. It is fashioned as a medium to enhance African music industry’s bottom line and communicate harmony in Africa’ with the mandate of producing an international platform to celebrate our cultural heritage and values”, Mr. Francis said during his opening presentation at the event.

    In an interview with Journalists at the event, the President, Musicians Union of Ghana (MUSIGA), Bice Osei Kuffour (Obur) said “So far, an award scheme like AFRIMA which is bringing all African countries and Music of all African countries together where musicians will be rewarded will be a boost for the African music industry as an entity. I want to encourage everyone to throw their weight behind such an award”.

    Also speaking at the conference, AFRIMA, Regional Director, West Africa, Mr. Don Obilor added; “The purpose of this conference is to inform stakeholders of the Mission and Vision of AFRIMA as well as acquaint participants with the activities that would culminate in its inaugural Award in October 2014”.

    On Saturday June 28, AFRIMA team was hosted by Ghana’s Radio XYZ on the afternoon drive time show with radio presenter Alvin Stone talking about the awards. The warm reception continued the evening of Saturday June 28, 2014 with the team enjoying the nightlife in the city of Accra with Ghana’s celebrities.

    The 2014 AFRIMA calendar contains an exciting line up of events such as AFRIMA Village, an open, festival-style four day concert to take place in Lagos, Nigeria on October 21 – 24, 2014 with performances from Africa’s well known music stars, music bands and some international music stars. Another is the “On the Road to AFRIMA Stakeholders Engagement Conference”, a programme tailored to happen in specific African cities where the awards project will be interacting with the music/entertainment industry, media, government officials, locals and sampling the lifestyle of those cities before the award ceremony.

    In partnership with the African Union Commission, AFRIMA is a combined effort to recognise and award, promote and preserve Africa’s rich music culture. The main awards ceremony will hold in Lagos, Nigeria on Saturday, October 25 and it is expected to be a world-class event comparable only to the Grammy Awards.

    The awards’ 32 categories is open to Music professionals of African origin living either on the continent or abroad and recognises Artists, Songwriters, Video Directors, Music Producers and Music Journalists, as well as unrecorded artists. Submission of entries for the 2014 edition opened on May 15 and closes on July 19, 2014. Visit www.afrima.org for more information.

  • All Africa Music Awards Extends Call for Entries

    The All Africa Music Awards, AFRIMA, in partnership with African Union Commission, has extended the call for entries for the 2014 edition by two weeks, from July 5 to July 19, 2014. Submission of entries for the continental award project aimed at showcasing the culture of Africa and rewarding the music talents, had opened on May 15, 2014 and closed on July 5, 2014.

    Going by the enthusiastic response of African music professionals and journalists who have flooded the AFRIMA website with entries from across the continent and from Africans in the Diaspora, the International Committee of AFRIMA was under pressure from the African music and media industry to extend the closing date to accommodate the late entrants who are eager to be part of the award process but are constrained by limited internet access in their various cities.

    Entries will close on Saturday, July 19 at 12.00 a.m. UTC (Universal Time Coordinated). The entry guidelines remain as before on AFRIMA website: www.afrima.org. Format of submission: Only musical or journalistic works released or published in the year under review- May 31, 2013 to July 18, 2014 are eligible for submission.

    Entries should be done by completing the registration form on AFRIMA website and other AFRIMA social media platforms namely Twitter: @AFRIMAWARDS and Facebook: www.facebook.com/AFRIMA2014.

    A French version of the entry form is available on AFRIMA’s Facebook page. A URL link of the uploaded work on YouTube ONLY must be included in the space provide on the entry registration form. For hard copy entries, download the registration form and the completed copy alongside two copies of the entry must be sent to the nearest physical address provided on the AFRIMA website. Qualified entries will be selected by the Academy of AFRIMA which consists of the Jury and College of Voters.

    Explaining further, AFRIMA Director of Brand Communications and Sponsorship, Ms. Matlou Tsotetsi said:“First, I must say we are impressed by the level of participation by Africa, on the continent and in the Diaspora, in the entry submission process. This is an encouraging success marker for us considering the fact that we surpassed the 1000 mark. We are receiving entries from African music professionals and journalists in countries like Finland, Germany, and other interesting locations.

    "Secondly, some regions of Africa have appealed to us for this extension and we are obligated to accede to them in the spirit of our FACE IT value of Fairness, Accountability, Creativity, Excellence, Integrity and Transparency. There can be no fair play or competition if there is no equal representation. We hope this 14 days will give everyone a chance to get involved in AFRIMA".

    In partnership with the African Union Commission and Ministry of Industry, Trade and Investment in Nigeria, the 2014 All Africa Music Awards will produce a star-studded, world-class event in Nigeria on October 21 to 25, 2014, with live performances and television broadcast to 84 countries on 109 television stations around the world.

    The AFRIMA programme includes: AFRIMA Village, Media Workshop and the Africa Music Summit -A platform for the music industry members to engage and deliberate on how the industry can be nurtured and packaged in a way that contributes to the GDP of the continent under the theme "Reviving the Business of Music in Africa".

     

    For further information please contact

    Project Director, Adenrele Niyi on Email: adenrele.niyi@afrima.org

    Tel No: +234 803 7208586